OUR THOUGHTS

News and Updates

Google My Business for Small Business Owners

  From Google Places to Google+ Local to Google My Business. Google can’t seem to make up it’s mind, which of course, doesn’t surprise me at all. We do a lot of local search marketing work for our clients and this update did not give us an ‘aha’ moment, rather, more of a ‘whew, finally’ […]

Facebook Launches New Custom Audiences Feature

  30-Day Blogging Challenge: Day 16 of 30   Great news to all marketers! Facebook launches new custom audiences features to help businesses target people who have visited their website or mobile app through custom audiences. Facebook announced this new feature in October but was limited to a number of test partners. They promised to […]

Small Business Owners: Email Marketing is still IN for 2014

  30-Day Blogging Challenge: Day 15 of 30   Email Marketing Service Provider, Aweber, surveyed nearly 1,500 small business owners and marketers to find out about their marketing plans for 2014.   We must take take into consideration that the numbers might be a little bit favorable to email marketing due to familiarity with Aweber. […]

Facebook News Feed Updates

  30-Day Blogging Challenge: Day 12 of 30   We all have heard of the changes on Facebook News Feed Updates and how it will affect the Facebook Pages that we manage. For some time, status updates (text only) has been getting more reach as per number of views compared to other types of posts. […]

SEO Resources for Digital Marketers

  30-Day Blogging Challenge: Day 11 of 30*   Every Digital Marketer must understand the basics of SEO. He/She may not be using an SEO strategy aggressively, but covering the basics are important. With the many overwhelming resources out there, it can be a challenge to read everything there is. As I always suggest: stick […]

Free Online Tools to Enhance Your Facebook Page

    30-Day Blogging Challenge: Day 4 of 30   “If you don’t have time to do it right, when will you have time to do it over?” ~ John Wooden   One of the most common mistakes of companies and business owners is setting up a Business Facebook Page and not provide the Tender-Loving-Care […]

Online Resources and Tips on Staying Updated with Social Media Marketing

30-Day Blogging Challenge: Day 3 of 30 Social Media is one of the most effective and powerful yet tricky online marketing technique. It gives you the power to share your content across a lot of channels, directly engage with your customers and gather feedback almost immediately. It gets tricky though with all the social media […]

What Did The World Searched for in 2013?

  Google’s 2013 Zeitgeist showed the Most Searched and Trending Topics for the year. “Zeitgeist” means “the spirit of the times,” and this spirit can be seen through the aggregation of millions of search queries Google receives every day.   People Searches from Nelson Mandela to Miley Cyrus. Events from the Boston Marathon Bombing to […]

Make The Most Of Social Media Marketing with Facebook Power Editor

  A couple of months ago Facebook announced that it reached more than one million active advertisers using the site for the first time ever. Facebook has indeed become a mainstream advertising channel for small and medium-sized businesses.   And boy does it show.   More and more business owners are exploring and opening their […]

We are Digital Analytics Fundamentals Certified

Last October, Google launched their new hub “Google Analytics Academy” to help starting digital marketers be constantly informed about their latest news and updates.   Their first course is Digital Analytics Fundamentals which is designed for anyone who wants to learn basic knowledge and become more proficient with Google Analytics. The course is divided into […]

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