OUR THOUGHTS

News and Updates

Facebook Launches New Custom Audiences Feature

  30-Day Blogging Challenge: Day 16 of 30   Great news to all marketers! Facebook launches new custom audiences features to help businesses target people who have visited their website or mobile app through custom audiences. Facebook announced this new feature in October but was limited to a number of test partners. They promised to […]

Small Business Owners: Email Marketing is still IN for 2014

  30-Day Blogging Challenge: Day 15 of 30   Email Marketing Service Provider, Aweber, surveyed nearly 1,500 small business owners and marketers to find out about their marketing plans for 2014.   We must take take into consideration that the numbers might be a little bit favorable to email marketing due to familiarity with Aweber. […]

Outsourcing, it Really is More Fun in the Philippines!

  30-Day Blogging Challenge: Day 14 of 30   Great news!   Metro Manila now ranks 2nd in the world just behind Bangalore, India in the Outsourcing industry as per Tholons Top 100 Outsourcing Destinations for 2014.     Aside from Manila, here are the other cities in the Philippines that also landed a spot […]

Facebook News Feed Updates

  30-Day Blogging Challenge: Day 12 of 30   We all have heard of the changes on Facebook News Feed Updates and how it will affect the Facebook Pages that we manage. For some time, status updates (text only) has been getting more reach as per number of views compared to other types of posts. […]

SEO Resources for Digital Marketers

  30-Day Blogging Challenge: Day 11 of 30*   Every Digital Marketer must understand the basics of SEO. He/She may not be using an SEO strategy aggressively, but covering the basics are important. With the many overwhelming resources out there, it can be a challenge to read everything there is. As I always suggest: stick […]

How To Opt Out of Google’s Shared Endorsements

  30-Day Blogging Challenge: Day 10 of 30*   Late last year, Google announced an update in Google Terms of Service. The new feature, called Shared Endorsements, let’s your connections see your recommendations on things they search for.   Here’s an example from Google: “If you search for “Italian restaurants,” you might see an ad […]

30 Day Blogging Challenge Day 9 and Results in Website Visitors

  30-Day Blogging Challenge: Day 9 of 30   After blogging for 8 days straight, I went in and viewed our website’s Google Analytics stats to see how much impact it did to our website traffic.     The results were really good news for us. Our website traffic increased 500% through our efforts of […]

A Spotlight on a Case of a Disgruntled Customer and a Viral Facebook Post

  30-Day Blogging Challenge: Day 6 of 30   Last January 7, 2014, a fan sent a photo to Top Gear Philippines‘ Facebook Page: Post by TOP GEAR PHILIPPINES.   It’s a photo of a Black Suzuki Alto 800 with plastered papers with messages that read:   “This car is brand-new but defective. Suzuki won’t […]

HP LIFE e-Learning: Free Online Training for Entrepreneurs

  30-Day Blogging Challenge: Day 5 of 30   As a Start up Entrepreneur, I am a sucker for Free trainings. I used to sign up for all free webinars and trainings I come across online.   “The world needs more entrepreneurs!“   “HP LIFE e-Learning offers free, online training program that helps you gain […]

Free Online Tools to Enhance Your Facebook Page

    30-Day Blogging Challenge: Day 4 of 30   “If you don’t have time to do it right, when will you have time to do it over?” ~ John Wooden   One of the most common mistakes of companies and business owners is setting up a Business Facebook Page and not provide the Tender-Loving-Care […]

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