News and Updates

#HootUpMNL: The First HootUp in the Philippines

It was the first and definitely the start of many more HootUps in the Philippines in the future.   Hootsuite lets us manage our social media accounts in one dashboard. And until recently, Hootsuite also paved the way for us Hootsuite fans and Social Media Enthusiasts to come together for a night of fun, learning, […]

Google My Business for Small Business Owners

  From Google Places to Google+ Local to Google My Business. Google can’t seem to make up it’s mind, which of course, doesn’t surprise me at all. We do a lot of local search marketing work for our clients and this update did not give us an ‘aha’ moment, rather, more of a ‘whew, finally’ […]

#HootUpMNL 2014 Kick Off

  The first ever #HootUp in the Philippines is finally here! The #HootUpMNL 2014 Kick Off is happening on Friday, June 27th at 5:00pm at A_SPACE MANILA at Makati City.     Hootsuite Brand Ambassadors for the Philippines, avid Hootsuite users and fans, Digital Marketers and Social Media Enthusiasts are invited to join the first […]

#TwitterTweetUp in Manila

  Last May 13, 2014, Smart Communications Inc. organized the #TwitterTweetUp event held in URBN Bar & Kitchen, The Fort Strip. Different people from the digital community (Developers, Social Media Professionals, Bloggers, Twitter Fanatics, and of course, us #TeamAwesome) here in Manila were present during the event. What made this #TweetUp special is the fact […]

Facebook Launches New Custom Audiences Feature

  30-Day Blogging Challenge: Day 16 of 30   Great news to all marketers! Facebook launches new custom audiences features to help businesses target people who have visited their website or mobile app through custom audiences. Facebook announced this new feature in October but was limited to a number of test partners. They promised to […]

Small Business Owners: Email Marketing is still IN for 2014

  30-Day Blogging Challenge: Day 15 of 30   Email Marketing Service Provider, Aweber, surveyed nearly 1,500 small business owners and marketers to find out about their marketing plans for 2014.   We must take take into consideration that the numbers might be a little bit favorable to email marketing due to familiarity with Aweber. […]

Outsourcing, it Really is More Fun in the Philippines!

  30-Day Blogging Challenge: Day 14 of 30   Great news!   Metro Manila now ranks 2nd in the world just behind Bangalore, India in the Outsourcing industry as per Tholons Top 100 Outsourcing Destinations for 2014.     Aside from Manila, here are the other cities in the Philippines that also landed a spot […]

Facebook and Twitter are Not Part of Google Algorithm

  30-Day Blogging Challenge: Day 13 of 30   Matt Cutts, Head of the Webspam Team at Google, posted a short video to answer the question, “Are Facebook and Twitter Signals part of the ranking algorithm? How much do they matter?”.   He explained that if Google is able to crawl available information from Facebook […]

Facebook News Feed Updates

  30-Day Blogging Challenge: Day 12 of 30   We all have heard of the changes on Facebook News Feed Updates and how it will affect the Facebook Pages that we manage. For some time, status updates (text only) has been getting more reach as per number of views compared to other types of posts. […]

SEO Resources for Digital Marketers

  30-Day Blogging Challenge: Day 11 of 30*   Every Digital Marketer must understand the basics of SEO. He/She may not be using an SEO strategy aggressively, but covering the basics are important. With the many overwhelming resources out there, it can be a challenge to read everything there is. As I always suggest: stick […]

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